Callidus (Latin) - "artistic excellence through experience"

About Callidus

Callidus (Latin) - "artistic excellence through experience"Founded in 2010, Callidus Agency is proud to call Dallas, Texas home. Callidus Agency is a full-service SAG-AFTRA Franchised Texas Talent & Modeling Agency. We work aggressively in our partnerships with Actors, Models and Athletes to serve as their agent in the development of their career growth. Our approach is to work closely with each client in helping them achieve their goals by formulating a plan that is specific to each client. Whether it be for On-Camera Broadcast, Commercial Print, or Fashion & Runway, Callidus Agency represents a cross-section of the best talent and continues to work to provide every opportunity to its clients throughout the entire Southwest Market.

John Kolinofsky
John Kolinofsky is the president and founder of Callidus Agency. He manages the daily operations of the On-Camera Broadcast division as well as the Commercial Print division and serves as the day-to-day agent for the company's clients.

Prior to Callidus, Mr. Kolinofsky was the Director of the Commercial Division at AQUA, LLC, a full-service talent agency located in Los Angeles, California. There he represented nearly 700 clients which included actors, models, and professional athletes.

In addition to his experiences at AQUA, LLC, Mr. Kolinofsky was in the Fellowship Program for The Texas Film Commission in Austin, Texas.

Mr. Kolinofsky earned an undergraduate degree in Radio, Television, and Film (RTVF) at The University of North Texas. He also earned a Masters in Business Administration (MBA) with a concentration in Sports and Entertainment Management from the University of Dallas.
Heather Lucas
Heather Lucas is the Director of the Fashion and Runway division of Callidus Agency. She manages the scouting process and works diligently to develop each model to their fullest potential. She serves as the day-to-day agent for our fashion and runway models.

Prior to joining the Callidus Agency team, Heather spent five years working in New York City as a freelance makeup artist and creative director. Heather started her career working as a model, ultimately finding her niche as a hand and leg model working for some of the top names in fashion including Interview Magazine, Jimmy Choo, and Saks Fifth Avenue.

Heather earned an undergraduate degree in Economics from The University of Texas at Austin.

New Talent Submission

Thank you for your interest in being represented by Callidus Agency!

We have three main divisions to which you can submit your materials to. Below are instructions on how to submit to each division.

On-Camera Broadcast

For the On-Camera Broadcast Division, we are seeking men, women and teens/kids living in the Southwest market. Prior experience is strongly taken into consideration but is not required. We do suggest that you work with an acting coach and we are very strict about maintaining updated materials such as headshots and casting accounts. We are seeking talent that is looking to make this a full-time commitment. To submit to the On-Camera Broadcast Division, please send a current headshot and resume (no larger than 1 m) to In the subject line please indicate: On-Camera Broadcast Submission. You may also send a hardcopy headshot and resume to: Callidus Agency, Attn: On-Camera Broadcast Division, 400 N. St. Paul St. Ste. #499 Dallas, TX 75201.

​Commercial Print

For the Commercial Print Division, we are seeking men, women and teens/kids living in the Southwest Market. We accept both electronic and hardcopy submissions. When submitting be sure to include all current sizes and contact information. All digital photographs must be submitted in JPG format with a maximum file size of 1 m each. Photographs should consist of one headshot, one profile, and one full length shot without any makeup. Submissions can be sent electronically to Be sure to indicate Commercial Print Submission in the subject line. Hardcopy materials can be sent to: Callidus Agency, Attn: Commercial Print Division, 400 N. St. Paul St. Ste. #499 Dallas, TX 75201.

Fashion & Runway

For the Fashion & Runway Division, we are seeking:

Women: 5’8+ Ages 13 – 25
Men: 5’11+ Ages 15 – 30

Submissions can be sent electronically to: In the subject line please list your full name, Model Submission (ie: John Smith, Model Submission). Please include in your submission: full name, phone number, location, age, height, measurements (chest, waist, hips), eye color, hair color, and shoe size. Please also send one headshot with no makeup and one full body picture in form fitting clothing.

We hold an open call every week at our office. Click here to access the current schedule.

400 N St. Paul St. Ste 499
Dallas, Texas 75201

Make sure and check our Facebook and Instagram pages for updates and changes to the open call schedule.

Contact Callidus

Callidus Agency
400 N. St. Paul St.
Ste. #499
Dallas, TX 75201
Tel: 214.432.6122
Fax: 214.969.9984

Agency Hours
9:30am - 7:00pm

If you are a model or talent seeking representation, please see our New Talent Submission Page.

Actors - John Kolinofsky: (214) 432-6122 ext 303 or

Models (Commercial Print) - John Kolinofsky: (214) 432-6122 ext 303 or​

Models (Fashion & Runway) - Heather Lucas: (214) 432-6122 ext 304 or

Meetings are by appointment only, absolutely no walk-ins accepted!

Careers - Callidus Agency is always looking for energetic, talented professionals to join their team. You may submit your resume to